(RestaurantNews.com) Now it’s easier than ever for operators to sell cookies that taste just like homemade. Rich Products expanded its extensive cookie portfolio of over 250 options, adding three flavors to the individually wrapped OUR SPECIALTY TREAT SHOP™ Cookie lineup — peanut butter, oatmeal raisin, and sugar — which join the existing, delectable chocolate chip cookie. In addition, Rich’s introduced retail-ready merchandisers for three OUR SPECIALTY TREAT SHOP™ Cookie flavors, plus a merchandiser for the ever-popular, gourmet Christie Cookie Co. Triple Chocolate Cookie. It’s as easy as 1-2-3: operators simply remove the retail-ready display from the freezer case, thaw, and have the option to place it near the register or other display area, creating a terrific impulse sale.
“We offer a full portfolio of different solutions for pre-baked, individually wrapped cookies,” says Alyssa Barrett, customer marketing manager, Rich Products. “Rich’s delicious, pre-packaged cookies are the ideal solution for operators with tight kitchen space or who face constraints with time or labor. The homemade taste will keep customers coming back for more.”
A nostalgic treat, cookie sales continue to gain momentum. While bakery goods represent 6% of Food and Beverage sales, the category is over indexing at 15% growth (IRI Integrated Fresh Data YE 1/20/2022). Cookies are continuing to trend with 37% menu penetration and +8.8% 4-Year Growth (Datassential Menu Trends 2022).
Individually wrapped OUR SPECIALTY TREAT SHOP™ Baked Cookies are a delicious labor-saving option at an everyday price point. The three new flavors of peanut butter, sugar, and oatmeal raisin round out the portfolio and will inspire indulgences on the go, alongside the original fan-favorite chocolate chip cookie. All four flavors are available in bulk, while three are also offered in a retail-ready merchandiser: chocolate chip, oatmeal raisin, and sugar. The 1.35-ounce cookies come 120 per case with a shelf life of 365 days frozen and 21 days ambient.
Operators seeking a gourmet cookie in a retail-ready format will be thrilled with the new countertop display from Christie Cookie Co. Featuring 12 Triple Chocolate Cookies, the classic kraft merchandiser with bright red and navy blue accents emits a homemade vibe that will pop off the shelf. The 1.4-ounce cookies come 48 per case with a shelf life of 365 days frozen and 7 days ambient.
Rich’s premium cookie brand, Christie Cookie Co. products are handcrafted with tradition you can taste in every bite. They are made with high-quality ingredients such as 100% real butter, Madagascar vanilla and pure cane sugar. With an up to 35% inclusion rate (compared to 10-15% with other brands), each cookie contains wholesome ingredients such as the finest chocolate chips made from sustainably farmed cocoa beans. They contain no high fructose corn syrup, no hydrogenated oils, and no artificial flavors, colors, or sweeteners. In addition to the individually wrapped triple chocolate cookie, the Christie Cookie Co. premium portfolio includes 11 flavors in a variety of formats.
From individually wrapped cookies to ready-to-bake cookie doughs, Rich’s offers over 250 options in the shapes, sizes, formats, flavors, and price points that consumers crave.
Operators can learn more by visiting RichsUSA.com/cookies.
Meet Rich’s Foodservice
Rich’s is a family-owned food company built around the belief that inspiration can transform a business. We’re invested in your long-term success, helping you win today — and plan for tomorrow. Our commitment to developing foodservice solutions shines through in the quality, versatility, value, safety and convenience in our ever-evolving catalog of product offerings. Operating in over 100 countries, our customers trust us to supply the finest toppings and icings, pizza and flatbreads, cookies and cakes, breads and rolls, sweet goods, BBQ, meatballs, appetizers and snacks, as well as gluten-free and plant-based products. Beyond our innovative products, a partnership with Rich’s provides a solution-based approach — fueled by our industry-unique culinary team of CIA-trained chefs, and the insight and experience that comes with 75 years of success. Rich’s® — Infinite Possibilities. One Family. Learn more at RichsFoodservice.com.
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